Assured Ways to Get Free Word of Mouth Marketing
There are plenty of ways of advertising, but none works more effectively than word of mouth.
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Not all free marketing is good advertising. But , if somebody references you in a good lighting it can prove much more profitable for your business than any paid advertising methods can offer. And the fact that is free, makes it all that much better.
I am going to demonstrate here for you the three most profitable and effective ways to generate word of mouth advertising.
1 . Being a winner and letting everyone know you are one particular.
2 . Free local radio place coverage.
3. Asking existing customers to get the word out for you.
You will find personally used and profited from these strategies and have found them to be much more effective than any paid marketing and advertising solutions.
Word of mouth is a reference to the passing of information from person to person. Initially the term referred specifically to oral communication (literally words and phrases from the mouth), but now includes any kind of human communication, such as face-to-face, telephone, email, and text messaging.
Being a winner and letting everyone know you are
Believe it or not, there are many people out there who make a living purely by entering contests day in and day out and winning extravagant prizes. I am aware, my father is one of them. His theory is simple, “you’ve got to be in it, to win it”.
The same goes for your business. If you take the time to enter awards for your particular industry you may in fact win. Award winning companies can advertise the fact and, without a doubt, your business will certainly receive a lift in its profile. Consumers will no doubt feel if you are an award champion, you and your business must be doing something right and are an authority (good) in your field (which is a sensible assumption).
Most business find it as well time consuming to write and send out apps to win awards and therefore can’t be bothered to do it. Therefore , your competition will be very low, giving you a much better chance of successful than you may think. And once you have sent of a few applications you will find these are mostly all the same and you will be able to make use of the same application over again with just a few modifications to each one.
Now there is no point entering and winning contests if you don’t let everyone know about this. Whether its your friends or family members, people on your Facebook or your own existing customers. Make sure you tell everybody, you’ve won an award, you might be an authority in your field, so now its time to reap the particular rewards. And whatever you do don’t forget to put the certificates you are awarded up where everybody can see them.
Totally free local radio station coverage
If your business has a good name (or you’re not known locally as a poor business) you can generally get free stereo station exposure quite easily.
Anytime the local radio station is having some talk back time I always make sure I call in and participate. This is the key, “participation”. Once you have done this a few times your call will instantly be given preference and put ahead of the cue. Initially you’ll have to find ways to provide yourself and your business into the discussion. But after a while, once you are more identified you wont have too, other people will bring you up.